Industry Thought Leadership·May 30, 2026·4 min read

The State of Local SEO for Service Businesses in 2025: Chad Buchanan's Annual Breakdown

By Chad J Buchanan — AI strategist, Chief AI Officer, fractional CTO, CIO & technical CMO

Comprehensive state-of-the-industry assessment covering Google Business Profile updates, local pack competition, AI summaries in local results, and what's working right now.

<h2>Overview</h2><p>Comprehensive state-of-the-industry assessment covering Google Business Profile updates, local pack competition, AI summaries in local results, and what's working right now.</p><p>This is a deep-dive post by Chad J Buchanan on <strong>state of local SEO for service businesses 2025</strong>. Full breakdown coming soon — in the meantime, see related case studies and reach out via the contact page to discuss how this applies to your business.</p><h2>What you'll learn</h2><ul><li>The strategic framing behind this approach</li><li>The exact tools and architecture used</li><li>How to apply this to your own business</li></ul>
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