CChad J Buchanan
Local Brand

Detroit Barbers

Programmatic SEO + booking funnel for a hyper-local barbershop brand. Page-1 rankings across hundreds of long-tail queries.

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The problem

Local service brands need to dominate long-tail search — not just their brand name.

How it works

  1. 01Long-tail keyword map for the metro
  2. 02Content templates for services × neighborhoods
  3. 03Booking funnel wired directly into rankings

Stack

Programmatic SEOBooking IntegrationsLocal Schema

Results

  • Page-1 rankings across hundreds of long-tail queries
  • Running for 12+ years and counting

Tools used

Full stack breakdown: My tool stack →

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